Before launching Hurlbert Consulting Group, Dr. Jeanne Hurlbert served on the faculty of Louisiana State University for more than 25 years, where she taught hundreds of marketing and social science students how to ‘read people’s minds’ using surveys. She also directed the Louisiana Population Data Center Survey Research Lab.
She and her husband/colleague, Dr. John (Jack) Beggs, used survey research to study how individuals’ social networks affect such things as employment search and satisfaction, access to social support, and health-related issues. This research was funded by agencies such as the National Science Foundation and has been published in top social science and health journals.
Jeanne has served on the editorial board of numerous social science journals, including Social Forces, and The Journal of Health and Social Behavior. She is co-founder, with Pam Hendrickson, of MarketingRoadmap.com, which provides the 4 key steps to attracting quality leads, better customers, and more sales.
Having spoken to thousands of business owners about how to have a “cash conversation” with their customers and prospects, Jeanne has frequently been featured or quoted in media such as The Wall Street Journal, The New York Times, The LA Times, USA Today, Oprah and Friends, SmartMoney SmallBiz, Forbes.com, Monster.com, Juneau.com, US News and World Report, Radio-TV Interview Report, Health, Smart Money, Nature, The Christian Science Monitor, National Public Radio, The History Channel, ABC News Now, and Business Talk This Morning.
Jeanne grew up in Sunbury, NC and attended The College of William and Mary, where she was elected to Phi Beta Kappa. She earned her MA and PhD degrees at the University of North Carolina.